Monday, November 15, 2004

Tsk-Tsk CBC (and Baywatch 'movie')

This is part of a recent story from CBC's website: I've published the headline and first three paragraphs.
Flu will kill millions unless vaccine pushed through: WHO
TORONTO - Not enough work is being done to create a vaccine to fight a pandemic influenza that could kill millions of people, the World Health Organization warns.

A top WHO official said Friday that up to 30 per cent of the world's population – nearly two billion people – could get sick unless trial batches of pandemic influenza vaccine are pushed into production and licensing, the Canadian Press reports.

About 1 per cent of those people would likely die.
(end of excerpt)

Did you notice anything? Think for a minute before you re-read the story below.

Flu will kill millions unless vaccine pushed through: WHO
TORONTO - Not enough work is being done to create a vaccine to fight a pandemic influenza that could kill millions of people, the World Health Organization warns.

A top WHO official said Friday that up to 30 per cent of the world's population – nearly two billion people – could get sick unless trial batches of pandemic influenza vaccine are pushed into production and licensing, the Canadian Press reports.

About 1 per cent of those people would likely die.
(end of excerpt)

"Will" is not the same as "could." Indeed, the former connotes great certainty in the event that is predicted, whilst the latter is more overtly probabilistic. Additionally, many will not read the entire story, and some not more than the headline. As such, I find this particular story unnecessarily misleading and alarmist because of its inaccurate headline. (I mailed CBC to tell them so; not much point just ranting.)

Alternatively, CBC was fine with their coverage of the story "'Baywatch' movie in the works." (Of course, I think the wrong word is in quotations.) They were objective but still managed to mention that "The plot of each episode would invariably require Anderson or her co-stars, who included performers like Yasmine Bleeth and Donna D'Errico, to run along the beach in all their slow-motion glory."
I was amused reading it and thought they could have been more concise.

Here is my version:
"This just in, a Baywatch movie is in the works. Apparently, duh, men like boobs. In other news..."

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